As expected, the “bad mayor” ads launched against Democratic gubernatorial candidate Nan Whaley by backers of her opponent Gov. Mike DeWine in early August are driving up negative sentiment toward Whaley, the former Dayton mayor.
According to CrowdSense.Live, a web site devoted to examining the metrics of political contests, the net social media sentiment on Aug. 1 was -58.2% for DeWine and -0.4% for Whaley. In other words, the public was down on DeWine while Whaley was breaking even.
But by Aug. 30 it had all changed, most likely because of the monthlong heavy rotation of the ads demeaning Whaley and her performance as mayor. DeWine improved to -38.5% while Whaley sank into negative territory at -31%.
Now a second bad mayor-themed ad campaign is running on Ohio TV screens, declaring that Whaley as governor would be “dangerously expensive.”
To Whaley’s brain trust’s discredit, they have chosen not to respond directly to the bad mayor charge. Ask Ted Strickland and Richard Cordray how not bright their failure to respond to critical ads was when they ran for governor.